Prettiest town and village in the UK named: Is your area a winner?

Fbm Holidays looked at over 160 UK locations to find the winners. The results were clear: Keswick, in the Lake District, is the prettiest town in the country and Castle Combe in the Cotswolds the prettiest village.

The picturesque area has everything visitors could wish for, from great walks and pretty lakes to award-winning food and cosy pubs.

Second on the list, Tenby, in Pembrokeshire, is a seaside town with a rich history and 13th-century town walls.

The prettiest town in Wales had the most awards, including being set within the Pembrokeshire Coast National Park, claiming three Blue Flag Tenby beaches, being a Site of Special Scientific Interest, a Special Area of Conservation and being near a Green Flag park.

In third place is Salcombe in Devon. The coastal town is a sailing centre and is located within the South Devon Area of Outstanding Natural Beauty.


The prettiest village in the UK, a separate category, is Castle Combe in the Cotswolds.

Castle Combe is located within the Cotswolds Area of Natural Beauty in Wiltshire.

Wales takes once again second place with Portmeirion. The village had the highest number of article features and the second-highest number of awards after Tenby.

The third prettiest village in the UK, Beaulieu, is in Hampshire.

Beaulieu is within the New Forest National Park and over 100,000 Instagram hashtags.

The top 10 prettiest towns in the UK are:

1. Keswick, Lake District, Cumbria
2. Tenby, Pembrokeshire
3. Salcombe, Devon
4. Cirencester, Cotswolds, Gloucestershire
5. Bamburgh, Northumberland
6. Whitby, North Yorkshire
7. Rye, East Sussex
8. Bakewell, Peak District, Derbyshire
9. Aberaeron, Ceredigion
10. Burford, Cotswolds, Oxfordshire

The top 10 prettiest villages in the UK are:
1. Castle Combe, Cotswolds, Wiltshire
2. Portmeirion, Gwynedd
3. Beaulieu, Hampshire
4. Robin Hood’s Bay, North Yorkshire
5. Bibury, Cotswolds, Gloucestershire
6. Polperro, Cornwall
7. St Michael’s Mount, Cornwall
8. Llanberis, Gwynedd
9. Beddgelert, Snowdonia
10. Hathersage, Peak District, Derbyshire

The top 10 prettiest towns and villages in the UK overall:
1. Castle Combe, Cotswolds, Wiltshire
2. Portmeirion, Gwynedd
3. Beaulieu, Hampshire
4. Robin Hood’s Bay, North Yorkshire
5. Keswick, Lake District, Cumbria
6. Bibury, Cotswolds, Gloucestershire
7. Polperro, Cornwall
8. St Michael’s Mount, Cornwall
9. Tenby, Pembrokeshire
10. Llanberis, Gwynedd

Daily Express

The Daily Express is a daily national middle-market tabloid newspaper in the United Kingdom. Published in London, it is the flagship of Express Newspapers, owned by publisher Reach plc. It was first published as a broadsheet in 1900 by Sir Arthur Pearson. Its sister paper, the Sunday Express, was launched in 1918.

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