Poco today expanded its mid-range smartphone portfolio with the launch of Poco M3. At the launch, Poco country director Anuj Sharma seemingly had a tongue in cheek ‘question’ for rivals Samsung, Realme and Moto. While talking about Poco M3‘s display, Sharma said that today the multimedia performance of a smartphone is more important than ever before, what you see and hear on your smartphone is important.
He added that at the launch of Poco M2 (September 2020) last year, the company’s then India head C Manmohan, “Today, Indians are connected to the internet and viweing hours and hours of content. still they don’t have access to high-quality displays to view this content.”
Cheekily lamenting that this has not changed in 2021 too, Sharma added, “It’s 2021, and this is still happening. Kya hai yaar,” The background screen showed Realme 7i, Samsung Galaxy M11, Realme Narzo 20 and Motorola G9 Power smartphones that Sharma took apparent dig at.
“I can understand why some brands choose to use HD+ display is essentially to save cost, however, at Poco we think that this is the compromise that we cannot make and that is why on Poco M3 you are getting FHD+ display,” Sharma went on to add raving about the all-new Poco M3’s display.
He goes on to give two examples why users need FHD display, one when users are watching movies or pictures on your phone with your phone at a slight distance, the pixel density really matters as else edges start showing. Two, when smartphone users are reading text, it may be a document or a web page. Sharma claims that the difference in image quality of Poco M3 is 2.2X more versus the competitor.
Coming to Poco M3’s specs and pricing.
The all-new Poco M3 comes in two options: 6GB/64GB and 6GB/128GB, priced at Rs 10,999 and Rs 11,999 respectively. There’s Rs 1,000 discount for purchases made on ICICI Bank cards. The smartphone runs on Qualcomm Snapdragon 662 processor backed by 6,000 mAh battery. It has a 16.58cm (6.53) FullHD+ display with 19.5:9 aspect ratio and 2340 x 1080p resolution. The phone comes with Corning Gorilla Glass 3 on the front and anti-fingerprint textured back for a sturdy grip.
It also has TUV Rheinland Low Blue Light certification, that is said to certify that the phone is easier on eyes during long hours of content viewing or reading. There’s 3.5mm headphone jack and an IR blaster. For photos, Poco M3 is equipped with 48MP triple camera setup, supported by a 2MP macro camera and a depth sensor. It comes with multiple creative modes such as movie frame, time-lapse, night mode, among other features. On the front, POCO M3 has a 8MP selfie camera embedded with AI face unlock and AI beauty mode.